Bucket Full of Roses (BFOR) is a wedding floral decoration specialist known for creating elegant, highly personalised floral experiences for weddings and special events.
From the initial conceptualisation stage to on-site styling and installation, BFOR delivers end-to-end floral solutions designed to elevate the overall atmosphere of each celebration.
Every arrangement is crafted to complement the venue, theme, and mood of the event — resulting in timeless floral settings that bring sophistication, romance, and visual harmony to life.
Bucket Full of Roses had no prior experience with paid advertising.
The business relied heavily on referrals, personal connections, and organic social media to generate enquiries. While this created some traction, it was not a scalable or consistent acquisition channel.
Without a structured paid marketing system, growth was limited by existing networks and word-of-mouth alone.
#1: Paid Advertising Launch
We used the brand’s existing creative assets to build and launch paid advertising campaigns tailored to the target audience.
#2: Audience-Focused Ad Copy
We developed customised ad copy that spoke directly to the pain points, desires, and motivations of potential customers.
#3: CRM & Lead Management Setup
We guided the client in implementing a structured CRM system to improve lead visibility, tracking, and follow-up across the funnel.
#4: Top-of-Funnel Demand Generation
We launched top-of-funnel campaigns to expand reach, capture new demand, and bring high-intent prospects into the funnel.
