Video Podcasts & Executive Authority Clips
Multi-camera studio podcast production and micro-content clipping that position your founders or specialists as trusted category leaders across Meta, TikTok, YouTube and LinkedIn.
Video Production
in Singapore,
Engineered to
Convert & Scale
We combine cinematic production with direct-response psychology, creating performance video ads, executive podcasts, AI visuals and static creatives built to scale revenue.
Our clients
Trusted by Growth-Minded Brands
We work with businesses that want clarity on what their advertising is achieving and what to improve next.
8-Figure
Ad Spend Managed
$85M+
Revenue Generated
50+
Businesses Served
TheFinance.sg
The Singapore Blog
BestInHood
ReviewRanger
Sortlist
DesignRush
GoodFirms
Clutch
TechBehemoths
Hotfrog SG
APAC Agencies
Recognised for Our Approach to Digital Growth
OMNI Digital has been featured in business publications for our approach to performance marketing, combining paid media expertise, creative strategy, and a commitment to measurable business outcomes.
Creative Formats & Categories
A Complete Performance
Creative Library
Under One Roof
From multi-camera podcasts and industry commercials to AI-powered videos and static ad graphics, we produce the exact formats your growth channels demand.
Industry-Specific Direct-Response Commercials
High-production commercials tailored to your sector (Ecommerce, Education, Finance, Healthcare, Home & Living) built around persuasive conversion scripts.
AI Video Production & Hybrid Visuals
Next-generation AI video synthesis, impossible visual hooks, digital avatars and rapid localization that let you test bold creative concepts at a fraction of traditional set costs.
UGC & Creator-Led Performance Videos
Authentic, native vertical videos filmed with vetted Singapore creators and presenters to build instant relatability and social proof on Reels and TikTok.
Graphic Design Statics & Carousel Ads
High-contrast static image ads, comparison charts, before/after breakdowns and multi-slide carousels engineered for thumb-stopping feed and retargeting performance.
Customer Testimonial & Case Study Films
Credibility-driven client success stories structured to overcome final buyer objections and accelerate sales team close rates.
STEP - 1
Podcasts & Authority
STEP - 2
Industry Commercials
STEP - 3
AI Video Ads
STEP - 4
Native UGC
STEP - 5
Static Graphics
STEP - 6
Full-Funnel Scale
By combining video podcasts, commercial shoots, AI video innovation and static design into a unified library, your ad accounts never run out of high-converting creative.
Creative That Converts
Ecommerce & Retail
6.07x ROAS
Education & Enrolment
-52% CPL
Executive Podcast
44% Hook Rate
AI Visual Hook
51% Thumbstop
AI Hybrid Ad
-38% CPA
Home & Living
17.09x ROAS
Specialist Q&A
2.8x SQLs
Static • Us vs Them
3.4% CTR
OMNI // STATIC AD
WHY SETTLE FOR CLICKS WHEN YOU CAN SCALE REVENUE?
Full-Funnel Strategy • CAPI Attribution • Weekly Creative Sprints
Book Your Strategy Audit →
Static • Social Proof
4.9x ROAS
OMNI // STATIC AD
86% OF CLIENTS ACHIEVED >50% GROWTH IN 12 MONTHS
Verified Singapore Case Studies Across Ecommerce, Education & B2B
See Real Client Results →
Static • Offer Stack
$26 CPL
OMNI // STATIC AD
STOP GUESSING WHICH AD CREATIVE ACTUALLY SELLS
Get a 45-Minute Paid Media & Creative Diagnostic With Our Senior Team
Claim Free Audit Slot →
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Problems
Why Traditional Video Production Falls Short on ROI
A great-looking video that fails to hold attention in the first 3 seconds will never scale in paid advertising. Here is where most creative investments lose momentum.
01
Slow Introductions That Lose the Scroll
Traditional corporate videos waste the first five seconds on logos, losing viewers before the message.
02
One Single Cut With Zero Testing Angles
Delivering only one video leaves nothing to test. Without multiple hooks, ad fatigue hits rapidly.
03
Style Over Persuasive Substance
Cinematic visuals without clear pain points, proof, and objection handling entertain viewers without driving enquiries.
04
Disconnected From Media Buying Data
When production teams never review thumbstop, hold rate, or CPA data, shoots repeat structural mistakes.
05
Wrong Pacing & Aspect Ratios per Platform
Cropping horizontal videos into vertical fails on Reels and TikTok without native framing and captions.
06
Long Turnarounds & Bottlenecked Output
Waiting eight weeks for one video starves ad accounts. Scaling brands need modular production velocity.
We solve this by planning every shoot around modular direct-response frameworks — extracting multiple testable ad assets from every production session.
The OMNI Creative Production System
From Market Research to Multi-Hook Ad Libraries
Our 7-step production system ensures every shoot yields a high-performing library of video and static assets tailored to your funnel stages.
Competitor & Audience Insight Mining
We study your customer reviews, sales objections and competitor ad libraries across Meta, TikTok and YouTube to identify proven persuasion angles.
Direct-Response Scripting & Storyboarding
Our copywriters script every video using modular frameworks: 3–5 distinct visual/verbal hooks, core value demonstration, social proof and a clear CTA.
Talent Casting, Studio & Location Prep
We cast relatable presenters, UGC creators or coach your founders/executives on camera so delivery feels authentic, authoritative and engaging.
Multi-Format Production & Direction
Our Singapore production crew captures crisp audio, dynamic B-roll, podcast setups and native vertical/horizontal framing in a highly efficient shoot schedule.
Retention-Focused Post-Production & AI Enhancement
Editors cut for maximum retention — integrating kinetic captions, motion graphics, sound design, AI visual hooks and platform-safe overlays.
Companion Static & Carousel Design
Alongside video cuts, we design matching high-converting static graphics and carousel ads to reinforce your message across retargeting and feed placements.
Performance Analytics & Creative Iteration
Once live, we track Hook Rate, Hold Rate, CTR and CPA across every variation — using real conversion data to inform the next production sprint.
PERFORMANCE CREATIVE · THE OMNI LOOP
MOST AGENCIES STOP AT THE LEAD. WE FOLLOW IT TO THE SALE.
Six steps. One loop. Every round teaches your ad platform more about who buys from you.
GET A FREE STRATEGY AUDIT
SALES DATA
1 / 6
AD ALGORITHMS
LEARNS WHO ACTUALLY BUYS
01 · CAMPAIGN MANAGEMENT
02 · CREATIVE STRATEGY
03 · DATA ANALYSIS
04 · QUALIFIED LEAD OPTIMISATION
05 · REPORTING
06 · ITERATION
Creative Analytics & Retention Engineering
Every Second Measured. Every Frame Accountable.
We don’t judge creative in a boardroom based on subjective opinions. We measure how real prospects react to every second of your video and connect creative IDs directly to CRM revenue.
Why Data-Backed Creative Wins
Most brands waste thousands of dollars re-shooting entire videos when only the first 3 seconds needed changing — or conversely, scaling a video with high click-through rates that attracts unqualified leads.
By breaking video performance down into granular retention checkpoints and matching them with backend lead quality and purchase data, we know exactly which hook, angle or format to scale next.
Creative Analytics & Retention Engineering
01
3s Hook Hold
02
Body Engagement
03
Outbound Click
04
Qualified Lead
05
Closed Revenue
What We Do
Hook Rate (Thumbstop) Optimization
We measure 3-second views divided by impressions across multiple visual and verbal openers to discover which hook stops your ideal buyer.
Hold Rate & Drop-Off Diagnostics
We analyse 6-second and 15-second retention curves to ensure our pacing, B-roll transitions and proof points keep viewers engaged through to the offer.
Creative-Level CPA & Revenue Attribution
We map each creative concept and format (Podcast clip, UGC, AI Video, Static) against qualified leads, appointments and closed sales.
The Outcome
Higher Thumbstop & Lower CPMs
Engaging hooks signal quality to ad algorithms, earning more favourable auction delivery and lower cost per thousand impressions.
3x–5x More Testable Assets Per Shoot
Modular scripting turns a single production day into a comprehensive library of hook, body and format variations.
Longer Creative Lifespan
When a winning core video begins to fatigue, we swap in fresh pre-shot hooks and AI visual openers to extend its profitable run.
Aligned Brand Authority & Direct Response
Look like an industry leader while still driving immediate, measurable enquiries and sales.
Business / Industry Applications
Video & Creative Tailored to Your Sector
We adapt tone, compliance, visual storytelling and offer framing to match how buyers in your industry make decisions.
Every sector has its own buyer psychology and compliance nuances. At OMNI Digital, we tailor scripts, presenter casting, studio production and static visual frameworks around what builds trust and action in your specific market.
Ecommerce, Retail & Consumer Brands
Unboxing hooks, problem/solution product demos, lifestyle lookbooks and high-velocity static offer variations.
Education, Academies & EdTech
Instructor-led insights, parent/student testimonial stories and curriculum explainer videos that drive course enrolments.
Finance, B2B & Professional Services
Executive video podcasts, authority explainers and polished static frameworks that build trust for complex, high-value services.
Home, Interior Design & Property
Architectural walkthroughs, renovation transformation stories and presenter-led tour hooks that generate qualified consultations.
Aesthetics, Clinics & Wellness
Clear, compliant educational videos, practitioner Q&As and clinic walkthroughs that reassure prospective patients.
Tech, SaaS & High-Growth Startups
Hybrid motion graphics, AI-powered product visualisations and crisp value-proposition explainers.
Every industry has its own visual clichés. Our goal is to help your brand break pattern in the feed while remaining unmistakably credible.
Our Process
Streamlined Production Built for Speed and Scale
We handle the heavy lifting from research and scripting to filming and multi-ratio delivery so your team stays focused on running the business.
01
Creative Audit & Angle Strategy
We review your winning/losing historical ads, competitor creatives and buyer objections to map a clear creative testing matrix.
02
Scripting, Casting & Pre-Production
We write full direct-response scripts with multiple hook variations, cast presenters/talent and lock in studio or location logistics.
03
Production, AI & Static Design
Our crew directs the shoot (commercials, UGC or podcasts) while our design and AI teams craft companion visuals and static ad variations.
04
Edit, Launch & Performance Review
We deliver platform-ready cuts (9:16, 4:5, 1:1, 16:9), launch structured tests and review retention/CPA data to guide the next batch.
Every production batch is organised into a clean creative library with clear naming conventions for seamless deployment in Meta, TikTok and Google Ads.
Case Studies
The Work Behind the Results
Every successful campaign has a context. Our case studies should show the challenge, the decisions we made and the business outcome, with the figures and attribution explained clearly.
case study #1
Problem
The brand lacked the time and internal resources to manage paid ads effectively and struggled to scale performance
Outcome
After restructuring the creative approach, the brand achieved higher profitability and successfully expanded into additional channels, including retail, Shopee, and TikTok, unlocking scalable and sustainable growth
>2.3x
YoY sales increase
5-6x
Monthly profit
81%
Blended Ad ROAS
case study #2
Problem
The website experience was inconsistent, leading to a very low conversion rate
Outcome
We rebuilt and optimized the full funnel, then launched a MOFU video plus BOFU static mix to improve conversion quality and scale revenue to a new high.
607%
ROAS Increase
17.09x
Blended ROAS
case study #3
Problem
The team was paying $50 to $100 per lead and couldn’t scale. They also tried managing ads in house, but it was taking too much time and focus.
Outcome
We took over performance marketing and streamlined the lead generation setup. Trial class CPL dropped to around $25 to $30, giving the team consistent leads while freeing them to focus on scaling other areas of the business.
$25 - 30
Trial Class CPL
$50 - 100
CPL Before
Testimonials
What Our Clients Say
The strongest client stories explain not only the outcome, but what working with the team was actually like.
01
07
«I just wanted steady growth — a few more orders. Instead we 10x'd our monthly revenue. The ads from Omni really work. Consider this my warning about Omni.»
10x
Monthly revenue growth
Non-stop
Incoming orders
Consistent
Scaled growth after testing
— Natalie Ang-Sawlani
Gentle Therapy
«I hired them just to make my life easier — instead we were packing orders for 5 days straight. As a business owner, this is the exact headache you secretly pray for.»
10x
Revenue growth
5 days
Non-stop packing orders
100%
Profit-first ad scaling
— Melissa Tan
Bedtribe
«Most agencies just wasted my time. Omni understood the education industry — how parents think and what students need. They delivered results without me managing marketing.»
Higher
Revenue increase
Lower
Cost per lead & acquisition
More
Student enrollments
— Bernice Tay
Bright Culture
«After working with Omni, we've gotten more leads than we can handle. We saw a sudden surge in brand awareness and customers — more calls, more revenue.»
More
Leads than they can handle
Surge
In brand awareness
3
Step playbook to more customers
— Jeremy Koh
Wood Origins
«We were already running Meta ads but every time we increased spend, cost per lead jumped. Omni's 3-step playbook built our customer acquisition system.»
400%
Revenue growth
76%
More leads in 3 months
3
Platforms into one lead gen machine
— Astley Ng
Sixides
«I worked with an agency that promised 70 leads a month but gave me only two. Omni was the opposite — honest, with a proven methodology. The actual cost per lead came in at almost less than half of what they projected, and the lead quality improved tremendously.»
<50%
Of projected CPL
Profitable
Marketing spend
100%
Qualified inquiries
— Ryan Ong
JY Enrichment Studio
«I used to think branding was unnecessary and expensive. Eugene helped define the brand and Omni made sure the right people actually saw it. My only regret is not doing it earlier.»
2x
Revenue more than doubled
Higher
AOV increase
More
Walk-ins & showroom traffic
— Tyler
Nomad Watchworks
Why OMNI
Why Growth Brands Choose OMNI for Video & Creative
We bridge the gap between cinematic production quality and hard-nosed direct-response performance.
Our scripts and edits are informed by real conversion data across $85M+ in client revenue, not guesswork.
We never deliver just one fragile video. Every concept comes with multiple hook variations and formats ready for split testing.
From studio podcasts and cinema commercials to AI videos, creator UGC and static graphics — one team handles it all.
Your scripts are written by performance marketers who understand hooks, objection handling and offer positioning.
Whether filming your founder or sourcing Singapore creators, we direct every line to ensure natural, persuasive delivery.
Our creative team and media buyers sit together, creating a closed feedback loop between ad production and campaign ROAS.
Structured monthly and project sprints ensure your campaigns always have fresh creative ready before fatigue hits.
01
8-Figure
Ad Spend Managed
8-Figure Ad Spend Managed
$85M+ Revenue Generated
50+ Businesses Served
02
$85M+
Revenue Generated
8-Figure Ad Spend Managed
$85M+ Revenue Generated
50+ Businesses Served
03
50+
Businesses Served
8-Figure Ad Spend Managed
$85M+ Revenue Generated
50+ Businesses Served
04
8-Figure
Ad Spend Managed
8-Figure Ad Spend Managed
$85M+ Revenue Generated
50+ Businesses Served
05
$85M+
Revenue Generated
8-Figure Ad Spend Managed
$85M+ Revenue Generated
50+ Businesses Served
06
50+
Businesses Served
8-Figure Ad Spend Managed
$85M+ Revenue Generated
50+ Businesses Served
07
8-Figure
Ad Spend Managed
8-Figure Ad Spend Managed
$85M+ Revenue Generated
50+ Businesses Served
When your creative is engineered to convert, every dollar of media spend works harder.
Our Approach Compared
How OMNI Compares to Traditional Video Production Houses
Hiring a traditional videographer for paid social ads often leads to expensive videos that don’t convert. Here is how our performance-first approach differs.
OMNI Performance Creative Studio
-
Combines high production value with buyer psychology, direct-response scripting and conversion strategy.
-
Delivers modular packages with multiple 3-second hooks, aspect ratios and CTA variations.
-
Handles market research, competitor ad analysis and full direct-response scriptwriting in-house.
-
Engineers pattern-interrupt visual and verbal hooks specifically for Meta, TikTok and YouTube.
-
Produces Podcasts, Industry Commercials, AI Videos, Native UGC and Static Ad Graphics under one roof.
-
Tracks Hook Rate, Hold Rate, CTR, CPL and ROAS to continuously refine future creative batches.
-
Agile production sprints and AI-assisted workflows designed for ongoing paid media velocity.
-
Pairs video shoots with cohesive static and carousel graphics for full-funnel retargeting.
-
Measures success by qualified enquiries, lower acquisition costs and attributable client revenue.
Traditional Production House
-
Focuses primarily on camera equipment, lighting and cinematic aesthetics.
-
Delivers a single master video cut with no variations for testing.
-
Expects the client to supply the script, marketing angle and messaging.
-
Produces slow-paced intros that lose viewers in the first 3 seconds on social feeds.
-
Specialises in only one format (e.g., corporate video only).
-
Hands over the final MP4 files with zero visibility into how the ads perform.
-
Long 6–10 week production timelines that cannot keep up with ad fatigue.
-
Treats video and static graphic design as completely separate vendors.
-
Measures success by whether the video "looks nice" in a review meeting.
We build creative assets that both elevate your brand perception and perform profitably inside your ad accounts.
OMNI Pricing Packages
Flexible Video & Creative Production Packages
Whether you need a monthly performance creative engine or a dedicated commercial/podcast shoot, we tailor production around your growth goals.
S$2,800
/batch
Ad Creative Pack
- Competitor & angle research
- Direct-response scriptwriting
- Short-form performance videos (Reels/TikTok)
- Multiple 3-second hook variations per video
- Companion static graphic ad variations
- Platform-ready aspect ratios & captions
S$4,500
/month
Most Popular
- Ongoing monthly video & static ad production
- Full paid media management (Meta or TikTok)
- Podcast / Authority / UGC / AI video mix
- Multi-hook split testing & retention analysis
- Full conversion tracking & CAPI setup
- Monthly creative iteration & scaling roadmap
Custom Quote
Full Production Suite
- Multi-camera Podcast series production
- Full-scale industry commercial shoots
- Bespoke AI video & motion graphics pipelines
- Dedicated talent casting & location management
- Omnichannel Meta, Google & TikTok management
- Full creative library & brand asset system
Production scope, studio/location rental, specialist talent fees and media spend are detailed transparently prior to project kickoff based on your exact creative requirements.
Frequently Asked Questions About Video Production & Ad Creatives
What makes "performance video production" different from standard videography?
What types of videos and creatives does OMNI Digital produce?
Do you handle scriptwriting and creative strategy, or do we need to provide scripts?
Why do you film multiple hooks for each video?
Can you produce video podcasts for our founders or executives?
How do you use AI in video production?
Do you also design static image ads and carousels?
What if our team is camera-shy?
Do you provide actors, presenters or UGC creators in Singapore?
Where do the video shoots take place?
What aspect ratios and formats will we receive?
How long does a video production project take from kickoff to delivery?
Can we book video production as a standalone service, or only with ad management?
How many revisions are included in post-production?
Who owns the final videos and raw footage?
How do you measure whether a video creative is successful?
How often should we refresh our ad creatives?
Can you produce videos in multiple languages (e.g., English and Mandarin)?
Do you ensure industry advertising compliance (e.g., healthcare, finance)?
How do we get started with a video production project?